Julie Koewler

Meet Julie!

Julie Koewler is strategic and collaborative marketing & communications leader with deep experience building blue-chip brands like BlueCross BlueShield, United Airlines, Hertz and Accenture. She left ‘big corporate’ and channeled her passion for people and purpose, consulting for numerous midsized healthcare organizations where she led work defining brand positioning and go-to-market strategies. In her current role as Chief Marketing & Communications Officer for Alegeus, a consumer-directed healthcare & payment solutions company, she has oversight for brand strategy, product marketing, partner marketing, demand generation, digital, and internal & external communications.   

Developing high-performing teams that leverage brand to drive demand (and have fun doing it!) is what gets Julie out of bed in the morning. She loves creating connections and learning from others. She takes an enterprise view and is frequently sought out to solve problems and drive change. Through her roles, she’s adept at crisis management and knows how to navigate heavily regulated, complex industries. Julie began her career holding marketing roles at Chicago institutions like Arlington Park, Navy Pier, the Museum of Science and Industry, and Live Nation, and she earned her bachelor's degree in communications from Loyola University of Chicago.

A new-ish empty-nester in Park Ridge, IL, and mom to three young men and two puppies, Julie enjoys golfing and traveling with her husband Rob. She loves hiking, biking, UTVing, paddleboarding, and all things music.